Perri Gordon
Perri Gordon is a classically trained, insight-driven marketer with a passion for building brands that break through. After helping take fairlife from an unknown upstart to a $1B brand—culminating in its acquisition by The Coca-Cola Company—she now brings that same level of strategic rigor to emerging food and beverage brands as a fractional CMO.
Her specialty? Translating big-brand discipline into nimble, actionable plans that work for fast-paced, founder-led companies.
Through her consultancy, Perri Gordon Consulting, she partners with better-for-you, functional, and mission-driven brands to craft smart strategy, sharpen positioning, and build the marketing engines needed for sustainable growth. Founders turn to her for clarity, momentum, and results.
Perri also pays it forward by mentoring through Beyond CPG, SKU Accelerator, and Naturally Chicago. She’s been recognized with a BASES Breakthrough Innovation Award, a Cannes Gold Lion, and was named one of Brand Innovators’ 40 Under 40.